Language

Chinese

Krispy Kreme Donut ATM Machine

Krispy Kreme Donut ATM Machine

Krispy Kreme, the American purveyor of all things doughnut, has unveiled an ATM-style contraption in London's Holborn to activate its new Nutty Chocolatta flavour.

The limited edition doughy treat is filled with the popular Nutella sandwich spread and, according a 'leaked memo' PR stunt from the brand, is set to be available nationwide on 27 May.  

Krispy Kreme is giving fans the chance to preview the Nutty Chocolatta until 21 May by way of the Hole in the Wall contraption. 

Devised by Devries Slam and delivered by creative technology agency Kerve, the system allows passers-by to touch their contactless card to a reader and pay two pounds for their individually-wrapped doughnut.  

This is presented on a cushion accessed only when a door opens after payment. All proceeds from the activation will be donated to Teenage Cancer Trust.

We're sure to see this as a delicious success!

And... That's it!

'Colorful Summer Colorful Sweat' event in Shanghai

'Colorful Summer Colorful Sweat' event in Shanghai

Dona Chai’s chai tea brand

Dona Chai’s chai tea brand

0